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Brain Architecture and the Neuroscience of Stress
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Brain Architecture and the Neuroscience of Stress

When: Tuesday, May 22, 2018
12:00 - 1:00 PM
Where: AIA San Francisco
130 Sutter Street, Suite 600
San Francisco, California  94104
United States

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As architects and designers, you have some of the most highly integrated brains in any profession. Your work requires you to give attention to details, parts, sequences and structure indicative of the left hemisphere way of seeing a tangible world. You are also challenged to hold the bigger picture, see connections, and exercise empathy with the right hemisphere way of experiencing an embodied world. But what exactly happens to your brain and its abilities when you are anxious and stressed out? How can you better manage stress in a profession that requires you to maintain high levels of brain integration in a fast-paced, increasingly complex environment connecting art, creativity, business, engineering, politics, and bureaucracy?

Join us for an interactive coaching presentation to learn about brain architecture and the neuroscience of stress. Learn about a groundbreaking concept called neuroplasticity, the brain’s ability to rewire itself and what that means for you as architects. Explore and address your own personal current stress levels through hands on coaching. Walk away with frameworks to better manage stress and to feel more calm in your work and life.

Photo by Rendy Lai


Learning Objectives

  1. Understand basic brain architecture and neuroplasticity
  2. Understand the basic neuroscience of stress and anxiety
  3. Understand how your current stress level impacts your cognitive abilities and what to do about it
  4. Learn new strategies for managing stress and anxiety based on sound neuroscience research


About the Presenter

Farhana Huq is an Executive Coach, trusted thought partner, creative entrepreneur and Founder of Surf Life Executive Coaching and Brown Girl Surf. She specializes in coaching architects, designers, creatives and their teams towards more clarity, confidence and calmness in their businesses and lives.

Farhana is most passionate about helping people reach their highest potential. Through her integrated practice, she utilizes the tools of professional coaching, applied neuroscience, and time in nature to bring about lasting, transformative change for her clients.